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Why an Exposure Management Solution Belongs in Your Tech Stack

 

Exposure Management solutions are a critical piece of the modern security tech stack. When organizations delay investing in Exposure Management, they limit their ability to effectively defend their security perimeter from attacks.

In our recent 2023 State of Security Leadership Report, the majority of surveyed security leaders said that understanding the ENTIRETY of their attack surface was their number one priority for the next 12 months. These security leaders recognize the importance of identifying and managing all of their external-facing assets on the internet. That’s because when the entirety of the attack surface is continuously understood, exposures can be better managed and risks, more quickly remediated.

The fact that understanding the full attack surface is security leaders’ top priority suggests they have yet to gain the complete coverage and context they need. And that’s where an Exposure Management solution can help.

Why aren’t traditional approaches and tools getting the job done? 

If security teams aren’t using an Exposure Management solution to manage their attack surface, they’re likely either tracking assets manually or relying on legacy tools that require teams already know which assets they should be monitoring. Neither option matches the context, coverage, and connection that Exposure Management can provide. Why?

Manual, point-in-time asset discovery and monitoring simply isn’t scalable. Attack surfaces are growing faster than it makes sense for teams to expand, and manual approaches don’t offer the kind of continuous monitoring that’s needed in today’s aggressive threat environment. Other asset monitoring tools may provide the efficiency of automation, but are only monitoring assets that are already known – leaving unknown assets as viable points of entry to attackers. And unknown assets are often where attackers go first. Sixty-nine percent of organizations have experienced an attack targeting unknown, unmanaged, or poorly managed internet assets.

Enter Exposure Management.

Exposure Management solutions, like Censys External Attack Surface Management, continuously discover, monitor, and prioritize all assets across an external attack surface, including the ones that aren’t currently known to teams. This automation makes it possible for teams to scale their attack surface management as their organization’s digital footprint grows. And EM’s outside-in view, or attacker’s perspective, and real-time contextualization further empowers teams to gain more insights and stay a step ahead of threat actors.

Benefits of Exposure Management 

  • Act fast with confidence: Access the most up-to-date data on the internet today, so that you can accelerate your response time.
  • More efficiently leverage security budget and resources: Forget sifting through endless streams of data ad hoc. With Censys Exposure Management, the discovery of assets is automated, resulting in a 30% gain in efficiency, according to the Forrester Total Economic Impact of Censys EASM report.
  • Reduce the likelihood of a breach: Get a comprehensive view into all of your exposures, with full context into remediating and securing risks. The average Censys customer reduces their likelihood of a breach by 50% according the Forrester Total Economic Impact of Censys EASM report.
  • Report security posture to executive leaders and decision makers: Gain meaningful insights to simplify communicating cybersecurity program effectiveness and provide peace of mind to your security teams.

The TLDR: Exposure Management should be a line item in every security org’s budget.

Delaying an Investment Is Risky Business

When CISOs and other stakeholders see an investment in Exposure Management as a “nice-to-have” rather than a “need-to-have,” they can put the very health of their business on the line.

In our latest thought leadership ebook, The Top 5 Risks of Not Investing in Exposure Management, we take a closer look at the risks teams run when they delay investing in an Exposure Management solution like Censys Exposure Management.

Risks of Not Investing in Exposure Management

  • Risk #1 – Paying the massive price tag of a breach
  • Risk #2 – Loss of brand reputation and customers
  • Risk #3 – Lack of visibility into critical assets
  • Risk #4 – Increased spend due to cloud sprawl and Shadow IT
  • Risk #5 – Inefficient use of security resources

Download your copy of the ebook to learn more about why Exposure Management belongs in every team’s tech stack. 

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